A Closer Look at Internet Travel Scams
After watching the persuasive television commercial with a former science fiction television series star proclaiming just how cheap travel can really be, you might find yourself on the Internet testing the virtual waters. Unfortunately, while originally you might have intended to visit the website of the business your sci-fi actor was talking about, you soon find yourself getting side tracked into checking out other site and deals, and before long you will be amazed that travel deals on the ‘Net are indeed not only cheap but usually feature rich and amazingly desirable!
Even as you celebrate your delving into the world of online travel reservations, there is a little voice in the back of your mind warning you that deals which sound too good to be true usually leave something to be desired, yet instead of pulling back and steering your search to the more well known sites, you continue to dig deeper and deeper and land on a good many sites advocating steals and deals – even though the names of the businesses are unknown to you.
A closer look at Internet travel scams reveals that it is now that the eager web surfer will be at the highest risk of falling for one of the many ruthless campaigns currently being marketed online. A site with an impossibly long link nonetheless features a well known name and logo. Travel deals closely mirror that of the original site with the company’s genuine name and web address. Being somewhat web savvy, you figure that this is the site of an affiliate and even as you are getting ready to go back to the original site, you notice that here the deals are even better than they are at the original merchant site. Dig down a little deeper and you will find the affiliate agent’s assertion that in desperation to make a deal, she or he will comp you part of their commission or offer you the deal at an employee discount. Stay away from these practices. They are not only unethical within the industry but hardly ever genuine. Furthermore, if the deal is made from a third party, you may have no recourse if problems arise and the affiliate will be long gone!
Conversely, a travel agency with a name you never heard of is offering deals that are steals. Having numerous confidence inspiring banners on their sites, such as the ones from the Better Business Bureau and others, you may believe that you are safe. Unfortunately, this is a mistake since anyone can cut and paste an image from another website, even if this is done fraudulently. Unless you can verify with the BBB that the company is actually a member, there is no reason to assume the logo on their website is genuine. Similarly, reviews, press releases, and testimonials do not have to be genuine. Caution should always be exercised, and the more amazing the deal, the more caution there should be.
At this point in time the travel industry is one with the most complaints currently found on the ‘Net and a closer look at Internet travel scams reveals that the number of fraudulent agents, former members of travel agencies who are going it alone, and downright scam artists currently operating have maligned the good name of the trade in general.
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Thursday, January 10, 2008
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